Unlocking New Value


 

MEQ has been in development for five years to deliver the world's first hot carcase assessment technology and it is now ready for commercial use.

MEQ is the first and only technology accredited to provide this and the only one of its kind in the world.

 

danny@meqprobe.com
(+61) 490 538 294

 

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Beef Marbling

See the difference. Taste the difference.

Customers can see it - we are here to provide it.

Marble Score: 2

Marble Score: 5

Marble Score: 8

How MEQ unlocks new value

  • MEQ Probe

    Hot measure at chain speed guaranteeing consistency for the brand owner and consumer

  • Producer Portal

    The real time connection between you and the producer group

  • Processor Insights

    Our bespoke service allows you to take advantage of the data being created within your business

Product Overview

The MEQ Probe


Hot measure at chain speed


Built to withstand the extremes of the processing environment


Installed in 1 day, delivering values within 2 days


Works with your current workflow


Easy to operate. From novice to expert in only a few hours


The probe causes zero damage to the product


The MEQ Probe at chain speed

 

Beef Overview

How MEQ unclocks new value in beef


HOT Measure of marbling in Beef

Optimise Chillers to save energy and drive greater throughput

Early Cut Plan designed to match supply to supply at the earliest point

Reduce OHS issues in the boning room with chiller time reduced, especially with Angus

Beef Overview

Deliver a consistent product with efficiency built in


Grade going into the chiller - no marshalling room is needed

Fast boning if carcases are easier to work with and better organised

A balanced method of grading using Yield and Marbling together to determine the optimal carcase

Consistent experience for the consumer - every day

How MEQ Works

  • Hardware MEQ Probe

    Proprietary laser probe system
    Removes human error, provides the highest quality data and is used earlier in process

  • Spectral Fingerprint

    Processed in real time
    Spectral fingerprint of the meat captured and processed in real time to enable the machine learning models to interpret the value

  • Software

    AI Algorithms
    Provides measurable eating quality attributes in real time

  • Output

    Objective data
    Produces real-time, objective eating quality outputs for the customer, such as intramuscular fat, marble score, and pH. This has never been done before

MEQ Probe technical specifications

Hardware system


Specifications

Dimensions
53cm x 79cm x 25.8cm

Power requirements
Single phase 240v for operation

Connectivity
System is WIFI or ethernet compatible

Durability
316 stainless steel construction
IP66 rating to allow for high pressure and chemical cleaning
Multiple mounting options to suit all abattoir requirements
Interlock to prevent unintended usage

Working range
Temperature: 5ºC - 40ºC
Humidity: 0-100%

Performance

Can interface with abattoirs existing carcass identification system

Integrates with your IT infrastructure

Constant and live user feedback for easy usage

Inbuilt maintenance diagnostics

Install and training

Installation time
1 day

Average training time
2-3 hours


Product Overview

Producer Portal

Reinventing how you work with producers


The real-time connection between you and the producer group - understand more about who you are buying from.


Provides kill data on a daily basis and access the data either on your mobile devices (phone, tablet) and computer.


Shows analysis to the producer and bench marking against other producers


Shows levels of consistency through time


Provides relationships between different kill data to understand how they influence each other

“With MEQ we can deliver consistent products to our customers that fulfil on the brand promise day in and day out”

— Will Barton, CEO, Gundagai Meat Processors (GMP)

Proudly Australian owned 

MEQ is headquartered in NSW

 Total support

Unlimited support for zero cost


Our way of supporting you at MEQ is to give you everything you’ll ever need and know that it is part of the experience in using MEQ. This means all and any hardware that needs replacing or upgrading we provide at no extra cost. Every software update will be provided at no extra cost.

Our team is local, we can provide in person technical support when needed and it is included.

We will provide in person training for your team until they are experts. We keep this simple, if you are a customer of MEQ, you don’t need to worry about any extra costs.


 

Product Overview

Processor Insights

Helping you move to a high volume, high margin business

Our bespoke service allows you to take advantage of the data being created within your business.

We understand your industry because we built a software and AI team around the red meat supply chain.

We have a team of developers experienced in taking data and providing reporting and analytics to enable you to make better decisions within your current workflow.  

We provide this as an open ended service at no cost because we are 100% committed to delivering a transformational experience for you.

MEQ's engineering team has a vast experience in some of the worlds leading companies and has a deep understanding of machine learning, signal processing, data analytics and AI.


How Processor Insights helps you unlock future value

  • 1. Pricing algorithms

    We provide tailored algorithms that will price every carcass relative to what you want the brand to represent. For example, data relating to Eating Quality, LMY, Health, Geolocation or Animal Management can all be included

  • 2. Pricing primals

    Moving from manual and analogue to data-driven pricing of different cuts to ensure you are pricing the product in an optimal way and can be flexible to market needs

  • 3. Optimise boning runs

    Dynamically managing what is coming out of the chillers to connect to what needs to be delivered to the customer set. Use data rather than ad-hoc manual decisions, roster your best people for the most important carcasses.

  • 4. Other

    The opportunity to use data captured to drive better outcomes are endless; let’s have a conversation about pain points you see that we could help solve.

 

Unlocking New Value

Contact us for more information
danny@meqprobe.com
(+61) 490 538 294